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All themed days / Creative AI
Fri 27.11.2026 · Creative AI
Craft becomes creative power.
AI is changing creative production. See how studios and agencies work with it – and take ideas from script to moving image.
Themed afternoon · STARTPLATZ Düsseldorf · arrivals from 13:15 · sessions from 14:00
Friday: themed programme until 17:00, no evening event
Explore workflows
Connect creative decisions with new tools.
Discuss the future
Changing roles, collaboration and agency services.
Programme highlightsUnderstand. Try it out.
Understand. Try it out.
Move forward.
Perspectives & experience
Insights & panel
Talk
Parasol Island × Black Forest Labs: Production Craft and AI Video
Insights into creative production with AI.
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Talk
Bold by Design. Digital Doppelgänger.
Digital doubles as part of creative experiences.
View session
Talk
Rapid Development. Creative Experience meets AI.
Two films for Vodafone in one weekend.
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Panel
What Does NRW Need for a Strong Creative AI Ecosystem?
Studios, agencies and creative work in transition.
View sessionTake part & take it further
Hands-on sessions & workshops
Masterclass
From Script to Animatic
From idea or script to shot list, storyboard and animatic.
View sessionFrom script to animatic: ideas, shot lists and storyboards as the foundation for AI-assisted pre-production.
More sessions to follow.
From arrival to conversation.
- 13:15Arrival
- 13:45Welcome
- 14:00Talks & Masterclass
- 15:10Networking
- 16:15Panel until 17:00
Welcome at 13:45. Talks and the masterclass overlap. Joint panel 16:15–17:00.
Go to the closing panel ↓Closing panel · 16:15–17:00
What does NRW need for a strong Creative AI ecosystem?
Closing panel with Jan Filipzik, moderated by Javier Amaya. Studios, agencies and the future of creative work.
Friday ends at 17:00. There is no additional evening programme.
The day in detail.
How does the creative industry stay ahead when everything reinvents itself?
Craft, amplified.
The focus
Creative AI is an amplifier: it amplifies experience, taste, judgement and production know-how. That is why the winners are not the fastest tools but the strongest teams. Five impulses from practice trace the transformation of the industry, from the established studio via the live agency to the AI-native studio.
Welcome with Lorenz Gräf and Javier Amaya at 13:45; impulses start at 14:00. Networking: 15:10–15:30. Further impulses follow from 15:30; the panel runs from 16:15 to 17:00. The parallel masterclass ends at 16:10.
From insight to application
The masterclass leads from script to animatic: AI pre-production with storyboard, shot list and motion. From 16:15, everyone comes together for a 45-minute panel: What does NRW need for a strong Creative AI ecosystem? Cooperation partner on Friday: Creative AI Mastermind.
For your workApply professional creative workflows and develop a result that meets professional standards.
A selection of contributions
Philippe Stalla, Parasol Island — Parasol Island × Black Forest Labs: production craft and AI video.
Jan Filipzik, VOK DAMS — Bold by Design. Digital Doppelgänger.
Andreas Kuschner — Rapid Development. Creative Experience meets AI. Two films for Vodafone in one weekend.
Masterclass and panel
“From script to animatic” explores AI pre-production, from an idea or script to a shot list, storyboard and animatic. Further information will follow. Suggestions for further masterclasses and impulses are welcome.
Closing panel: “What does NRW need for a strong Creative AI ecosystem?” Moderated by Javier Amaya, with Jan Filipzik. More panel guests to follow.
The remaining impulses are open to further contributors. Friday has no evening event.
Your day at AI WeekArrive with an idea.
Arrive with an idea.
Leave with more.
Day passes from €150 excl. VAT. The personal week pass brings all five days together.
Want to share your experience or run a hands-on session?
Help shape AI Week ↗Fri 27.11. · from €150 excl. VATView ticket